Wings, watch parties, and the history behind the big game
Super Bowl LXI is scheduled for Sunday, February 14, 2027, at SoFi Stadium in Inglewood, California. That is also Valentine's Day, so restaurants, bars and local businesses get two occasions on one night: watch parties for some customers, dinner for two for others.
Game day content splits into two kinds. Businesses need clear, early posts about orders, tables and hours. Faceless channels do well with history, strange facts and the story of famous commercials, all of which work with stock footage of stadiums, crowds and food. Below are 40 ideas, two scripts, and a plan for the weeks before kickoff.
Updated 24 October 2026 ยท by Danish, who makes TallyReel
Not watching the game? Our quiet dining room is open all eveningSpeaks to the half of your customers who want Valentine's dinner instead.Make this
Our staff picks for the final score, and what the winner getsMake this
What a game day Sunday looks like from behind our barMake this
For food brands and local businesses
Seven-layer dip, built in 30 secondsOverhead shot, one layer per beat of the music.Make this
Three game day snacks you can make with five ingredientsMake this
The party checklist: everything you need for a game day crowdMake this
Game day nails: book your Saturday slot nowMake this
Cookies in both teams' colors, pre-order by ThursdayBakeries: use colors only. No team names or logos on the product.Make this
How many wings to buy per guest, without running outGive a range and say it depends on the crowd and the other food.Make this
Buying a TV for Sunday? Check these three things firstMake this
A game day workout to finish before kickoffMake this
A watch party for people who only care about the commercialsMake this
Our game day snack box ships until WednesdayMake this
Party cleanup in ten minutes, sped upCleaning services: a before and after is all you need.Make this
Game day chili for a crowd, made the day beforeMake this
For faceless sports and history channels
The first Super Bowl did not sell outJanuary 1967, Los Angeles. Thousands of seats were empty.Make this
The first Super Bowl was not officially called the Super BowlMake this
Why the Super Bowl uses Roman numerals, except for one yearSuper Bowl 50, in 2016, used regular numbers.Make this
The name Super Bowl may have come from a bouncy toy ballMake this
The 1984 computer ad that aired nationally only onceDescribe it and use stock footage. Never show the ad itself.Make this
Why a 30 second Super Bowl ad costs more than most housesUse the latest reported price and say which year it is from.Make this
Why so many big brands now release their ads days before the gameMake this
The halftime show used to be a college marching bandMake this
What makes a big game commercial memorable, explained in one minuteMake this
Why so many people watch the game only for the adsMake this
How a stadium gets ready for the biggest game of the yearMake this
How a host city gets picked years in advanceMake this
The big game moved from January to February, and here is whyIt has been played in February since 2004.Make this
A brand new trophy is made every year, and the winners keep itMake this
Five strange things that only happen on Super Bowl SundayMake this
The Super Bowl is on Valentine's Day in 2027. Here is how couples are splitting the nightMake this
Scripts you can copy
About 30 seconds each when read aloud. Paste one into TallyReel as your own script, or change the details first.
Script 1
The First Super Bowl Had Empty Seats
1
The first Super Bowl did not sell out. Thousands of seats sat empty.
2
It was played in January 1967 in Los Angeles, and it was not even officially called the Super Bowl.
3
Two rival leagues had agreed to merge, and this game would show which one was better.
4
The cheapest tickets cost six dollars, and two TV networks aired the same game.
5
The nickname Super Bowl stuck anyway, reportedly inspired by a bouncy toy ball.
6
Today, empty seats at the big game are almost impossible to imagine.
Script 2
Game Day Wings, Ordered Early
1
Order your game day wings by Friday, and skip the Sunday line.
2
Pick your sauces: classic buffalo, honey garlic, or a dry rub.
3
Every tray comes with celery, carrots, and two dips.
4
Pickup runs all afternoon, so your food is still hot at kickoff.
5
And if Valentine's dinner is the bigger plan this year, our dining room is open too.
6
Order at the link before Friday night, and we will have it ready.
When to post for the Super Bowl in February 2027
Businesses should start about four weeks out, once the playoffs are underway in January. Most people decide where they will watch, and what food they will order, in the final week. Faceless channels can post history and commercial stories through all of January and February, then a quick recap the day after.
Mid January: announce game day menus, platters and watch party plans.
Week of February 1: snack recipes, party checklists, history facts and commercial stories.
Monday February 8 to Friday February 12: order deadlines, table bookings, and a reminder that Sunday is also Valentine's Day.
Saturday February 13: last call for orders and your Sunday hours.
Sunday February 14: one morning post with pickup times, and one short post before kickoff.
Monday February 15: commercial recaps and a thank-you to everyone who came in.
Using the name without trouble
The league actively protects its trademarks, which is why so many ads from local businesses say "the big game" instead. Using the name to state a fact, such as the date or a piece of history, is common. Using it in a way that suggests your business is an official partner is where problems start. This is general guidance, not legal advice.
Do not use team logos, league logos or the trophy in your graphics. Do not use game footage, broadcast clips, halftime performances or the commercials themselves, since all of it is copyrighted. Describe the moment in your voiceover and use stock footage of stadiums, crowds, footballs and food instead. Use team colors rather than team names on products.
What works for faceless sports channels
History and money stories travel well because they reach people who do not follow football closely: why the game has Roman numerals, why ads cost so much, how a stadium gets ready. Keep each video to one clear fact with a payoff in the last line. Check every number and date against a reliable source, and say the year for any price or viewing figure, since they change every season. Avoid real players' names and faces unless you are making commentary that clearly needs them.
How to make it in TallyReel
Type one idea, such as "the first Super Bowl did not sell out", and edit the draft until each line lands. The app finds stock footage of stadiums, crowds and food for each line, then adds a voiceover, captions and music. Make your game day posts in one sitting and schedule them with Post scheduling to TikTok, Instagram, YouTube and Facebook so they go out on the dates above.
Questions
When is the Super Bowl in 2027?
Super Bowl LXI is scheduled for Sunday, February 14, 2027, at SoFi Stadium in Inglewood, California.
Is the Super Bowl on Valentine's Day in 2027?
Yes. Both fall on Sunday, February 14, 2027, so restaurants can promote a watch party and a dinner for two on the same night.
Can my business say Super Bowl in a post?
Stating a fact, like the date, is common, but the league guards its trademarks closely, so many local businesses say "the big game" in ads. Never use team or league logos or suggest you are an official partner.
Can I use game footage or Super Bowl commercials in my reels?
No. Broadcast footage, halftime shows and the ads are all copyrighted. Describe them in your voiceover and use stock footage instead.
Can I make game day reels for free?
Yes. TallyReel's free plan gives 300 free credits once, about 3 cloud videos up to 30 seconds each, with no card needed. Paid plans start at $19 a month.
Type the idea into TallyReel, read the script, and it makes the video for you: in the browser, on your phone, or in Studio on your own computer. Start on the free plan.